WBRX












































































WBRX
City Cresson, Pennsylvania
Broadcast area Altoona, Pennsylvania
Branding Mix 94.7
Slogan The Best MIX of...Everything (Christmas Slogans) Your Home for the Holidays Your Christmas Music Station
Frequency 94.7 MHz
First air date November 1981 (as WRKE)
Format Adult Contemporary
ERP 970 watts
HAAT 242 meters
Class A
Facility ID 60909
Transmitter coordinates
40°24′11.00″N 78°31′35.00″W / 40.4030556°N 78.5263889°W / 40.4030556; -78.5263889Coordinates: 40°24′11.00″N 78°31′35.00″W / 40.4030556°N 78.5263889°W / 40.4030556; -78.5263889
Former callsigns WRKE (1981-1982)
WBXQ (1982-2007)
Former frequencies 94.3 MHz (now WBXQ)
Owner Sounds Good, Inc.
(Sounds Good, Inc.)
Sister stations
WBXQ, WRTA, WKMC
Website mymix947.com

WBRX (94.7 FM, "Mix 94.7") is a radio station broadcasting an adult contemporary format. Licensed to the suburb of Cresson, Pennsylvania, it serves the Altoona, Pennsylvania metropolitan area. It first began broadcasting in 1981 under the call sign WRKE. The station is currently owned by Sounds Good Inc.




Contents






  • 1 History


    • 1.1 94.7 History


    • 1.2 WBRX


    • 1.3 Christmas music




  • 2 Previous Logos


  • 3 External links





History



94.7 History


Main article: WBXQ

WBRX first signed on the air in November 1981 as WRKE, founded by legendary Pittsburgh broadcaster Ed Sherlock and his business partner Neil Hart, who formed Sherlock-Hart Broadcasting the year before. The station's licensee, however, is listed as Sounds Good, Inc. On March 19, 1982, the call sign was changed from WRKE to WBXQ. In addition to owning WBXQ, both men owned WAMQ (now WWGE) in Loretto, which programmed a format of contemporary country music.


In 1990, Sherlock and Hart dissolved their partnership, with Hart leaving to pursue other interests. WAMQ, which was falling into some financial difficulty, was sold to WBXQ Operations Manager Tom Stevens for $55,000 in July 1992. Sherlock retained possession of WBXQ.



WBRX


According to 100000watts.com, WBRX 94.3 and WBXQ 94.7 swapped calls, retaining their classic rock simulcast, on April 27, 2007. Fybush.com reports the call swap was apparently filed in error, as it disappeared the next day (the 28th) from the FCC database. On June 28, 2007, the WBRX and WBXQ call signs were officially swapped on 94.3 and 94.7 FM.


On October 22, 2007 WBRX split from the Q94 classic rock simulcast and switched to an adult contemporary format branded as "Mix 94.7".



Christmas music


On October 28, 2015 it was announced that Christmas music would start playing on Mix 94.7 during the holiday season, due to the absence of True Christmas 94.3 on WBXQ. Christmas music on Mix 94.7 began on November 25th which was Thanksgiving day, and continued to play until New Year's Day. From 2015 through 2017 this schedule was continuously used with Christmas music playing from Thanksgiving Day to New Year's. However, in 2018 Sounds Good Inc. changed their continuous Christmas music station once again from WBRX to WKMC using the same schedule of Thanksgiving to New Year's. Mix 94.7 still plays Christmas music mixed with the station's adult contemporary format.



Previous Logos


WBRX logo.png



External links



  • Official website



  • Query the FCC's FM station database for WBRX

  • Radio-Locator information on WBRX

  • Query Nielsen Audio's FM station database for WBRX









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